CSS Design Awards Special Kudos
Fomos premiados
com uma Menção Honrosa
nos CSS Design Awards!
(saiba mais)

STORIES THAT WE
STRONGLY BELIEVE IN

...or the so-called Manifesto

#1

We all love to share a good story

Branding is about telling a story to real people, sharing an emotion, creating a link.

#2

One has to take/raise the story to where the audience is.

No matter if it's on a printed catalog, a website, a smartphone or even a brain implant.

#3

There is a unique experience to live in each story told.

Make use of each brand's passion and cast an experience focused on the user, able to captivate the audience.

#4

Carefully observe from all angles...

...but never forget that all great stories
are written from the audience's point of view.

#5

The content is the main actor.

Design based on good copy and good photography is half-way to telling a successfull story. Users and search engines will appreciate it.

#6

For every interaction there will always be a (re)action.

An interface is an exchange of information for an answer. Only simplicity and clarity in this dialog allow the user to be a part of it.

#7

Design is to know how to sell a story.

Design is 30% about how it looks, 70% about how it works, 100% about how to sell the story well and get results.

#8

Be WYSIWYG
(what you see is what you get).

When the impersonal and disperse reign, be the difference: a dedicated craftsman of told "jewels", passionate and transparent, always.